CHINA CREATOR PUBLISHING RULES

中国自媒体发布前,先完成这份检查。

面向抖音、小红书、微信视频号和快手。把成片、图文、口播稿、字幕、封面和发布页信息交给 Agent,先确认哪些内容已经检查、哪些材料还需要补充。

通用发布前清单

  1. 内容、画面、口播、字幕、封面和音轨是否都已检查。
  2. 事实来源、转载、音乐、图片、字体、肖像和隐私是否有依据或授权。
  3. AI、虚构演绎、营销、转载、个人观点等是否需要如实说明。
  4. 商品、价格、功效、专业建议和商业关系是否有可验证材料。
  5. 标题、封面、互动话术和其他平台名称是否适合目标平台。

四个平台分别看什么

审核结果怎么读:“审核没问题,可以直接发”只对应已检查材料;出现关键材料缺失、授权待确认或平台适配问题时,结果会要求补充或修改后再发布。
CHINA CREATOR PUBLISHING RULES

A pre-publish checklist for Chinese creator platforms.

For Douyin, Xiaohongshu, Weixin Video Accounts, and Kuaishou. Give your Agent the finished asset, copy, captions, cover, and publishing information so it can state what was checked and what evidence is still missing.

Core checklist

  1. Inspect the video, visuals, script, captions, cover, and audio.
  2. Confirm sources and rights for clips, music, images, fonts, likenesses, and personal information.
  3. Clarify necessary disclosures for AI, reenactments, marketing, reposts, and opinions.
  4. Confirm support for product, price, efficacy, professional, and commercial claims.
  5. Adapt titles, covers, calls to action, and platform references for the destination.

Platform-specific focus

How to read the result: “Ready to publish” applies only to inspected material. Missing rights evidence or platform-fit questions require confirmation or revision before posting.